My idea for the practical project is to take a ready meal and brand/package it in two different ways - one to appeal to females, the other to appeal to males. The idea is that it will demonstrate how the exact same product can be marketed in two different ways to two different audiences.
Good Housekeeping - 5 Most Popular Ready Meals
-Shepherds Pie
-Lasagna
-Chicken Tikka Masala
-Chicken Chow Mein
-Macaroni Cheese
I am considering either Lasagna or Macaroni Cheese are these two meals are the ones I feel are least gendered from the list of the top 5 most popular ready meals.
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