Tuesday, 10 April 2018

COP 2 - Study Task 05 - Structure of the Essay


Essay question - How can packaging influence our food choices, and can it persuade us to eat healthier?

Potential opening paragraph/introduction;

Since 1980, worldwide obesity has nearly doubled. In 2008, more than 1.4 billion adults were obese, and more than 40 million children under five were overweight. A key factor within this rising obesity crisis is the development of food brands, the commercial pressure that comes alongside that and the element of persuasion. This essay explores how food packaging influences the choices we make, how brands present themselves through packaging and the sophistication of design.

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